KING OF POPS

2016 BRONZE ADDY AWARD WINNER

As an internal initiative for DigitasLBi, we partnered with King of Pops to create a Unicorn Collection of custom-made popsicles. (The Digitas logo is the unicorn.) To further promote the fun and whimsy of the project, we concepted and created a series of short, silly videos designed for social networks. 

CREDS: 
Art Director / Production Designer: Jessica Larkin 
Art Director / Producer: Ryan Kenny
Copywriter / Production Assistant: Carly Cooper
Film/Editing: Daniel Reed